FDA & HHS Move to Phase Out Synthetic Dyes
HHS Secretary Robert F. Kennedy Jr. has set a bold agenda for the FDA to overhaul how it handles food additives, especially the so-called petroleum-based synthetic dyes used widely in foods marketed to children. The Washington Post+2Barron's+2
In short:
The FDA will work to eliminate several synthetic food color additives (like Red Dye No. 3, Red Dye No. 40, Yellow Dye No. 5) from the U.S. food supply by the end of 2026. The Washington Post+1
At the same time, the FDA has already approved three new natural color additives (two blues, one white) as part of this transition. Axios
Beyond dyes, Kennedy is also targeting broader regulatory loopholes — for example, the “self-affirmed” GRAS (Generally Recognized As Safe) pathway that allows food additives to enter the market without full FDA review. Food & Wine
🧭 Why It Matters
Public health angle: Many of the artificial dyes have been flagged for potential behavioral or neuro-developmental effects in children, and concerns about long-term health impacts are driving the push. Barron's+1
Regulatory signal: The FDA is shifting from “allowing” to “transitioning away” from legacy additives. For food manufacturers and regulatory professionals this signals a strategic pivot — cost and supply chains need to be reviewed.
Industry impact: Food producers, especially those with products for children (snacks, cereals, drinks) will need to act. Reformulations, new supplier verification, and labeling changes will be in play. Some in the industry are already moving proactively. The Washington Post+1
🔍 Key Considerations for Regulatory Strategy
Timing: Although the timeline ends in 2026, companies should not wait. Getting ahead means less disruption, more control.
Natural ≠ automatic win: The fad of “natural color” is strong, but safety, functionality, cost and consumer perception all matter. The FDA’s note warns that “natural” is not a magic bullet. Axios
Labeling & transparency: With GRAS reform in view, the FDA and HHS are signaling stricter oversight. Companies should review how they classify additives, their self-affirmed processes, and how they declare ingredients.
Global alignment: Many international markets already restrict certain dyes or require warning labels. Aligning U.S. practices gives a competitive advantage.
Risk management: Reformulation and switching supplier chains create risks. Regulatory professionals need robust plans for supply transitions, change control, stability testing, and documentation.
